Continuing from previous posting on new start ups optimism in US, I want to share with you a great write up by Brad Sugars. "Top 10 Reasons to Start a Business in a Recession" should give you enough reasons not to wait to kick start your own venture today. In anticipation of the next period of growth, this is probably a good time to start pursuing your (business) plan.

Those 10 reasons are:

1. Everything is cheaper.
2. You can hire more and better-qualified people.
3. People are looking to change suppliers.
4. Ownership equals tax incentives.
5. Family and friends don't want to (or can't) invest more money into the stock or real estate markets.
6. Suppliers are giving better credit.
7. You can get good PR by showing you are going against the trend.
8. You can buy everything you need at auction.
9. You can find great "low money" or "no money" down deals.
10. And finally... You've lost your job, and you have to do something.
    

Although this article seems under estimates the difficulties of starting up during bad time, I believe it gives you some sense of optimistic you need as aspiring entreprenerus. Read more on this article on Entrepreneurs.com

Top 10 Reasons to Start a Business in a Recession